Also refer to the MCom + MIB Student Guide

Description

Definition and operationalisation, as well as the scope of "value creation" within the context of "strategic alignment". Various strategies are discussed for driving value extraction along the chain/network. This strategic framework is subsequently put in perspective by how cultural capability and leadership styles help or hinder the extraction of value. This leads to implementation of situation-specific deployment strategies to overcome any mis-alignments identified in the value chain.