Recent or Significant Publications

• Buchanan, J. (2001a) " If emotions do play an important role in decisions, what implications does this have for communication strategy development and tactical implementation?" , Department of Business, Macquarie Business Research Papers, Number 1/2001 January 2001; ISBN No. 1 86408 666 1
• Buchanan, J. (2001b) " Using Values and Ideology in Advertising: Problems and Solutions ", Department of Business, Macquarie Business Research Papers, Number 2/2001 February 2001; ISBN No. 1 86408 667 X
• Walters, D. and J. Buchanan (2001a) "The New Economy, New Opportunities and New Structures", Management Decision , Vol. 39, No. 10, pp 818-834; Publisher: Emerald (NB: Authors received a Highly Commended certificate for the paper from the Emerald Literati Club).
• Walters, D and J. Buchanan (2001b) " Does the new business model deliver increased value - to everyone?" Academy of International Business for South East Asia Region (AIBSEAR) Conference; Conference Proceeding/Publication Editors: Ngui, Matt; Yosida, Eva and Safar, Ahmad; Pages: from 1 to 17; ISBN: 0 864 18 652 5; Publisher: Academy of International Business; Publisher Place : Jakarta , Indonesia
• Buchanan, J. and D. Walters (2001) " The Role of Brands in the World of New Business Models " ANZMAC Conference, 1-5 December; Conference Proceeding/Publication Editors: Chetty, Sylvie and Collins, Brett; Pages: from 1 to 7; ISBN: 0-473-08206-3; Publisher: Australia and New Zealand Marketing Academy ; :Publisher Place: Auckland , New Zealand
• Buchanan, J. and P. Ryan (2002) " Private and Public Faces of Ethics: Convergence and Divergence ". IIPE Conference. URL: www.iipe-online.org/conference 2002/papers/Buchanan.pdf