Division of Economic and Financial Studies

Bachelor of Commerce - Marketing

Department: Department of Business
Course Type: Undergraduate
Degree Type: Single Degree
 

Key Features

This course has a strong practical orientation on a sound theoretical basis. It involves understanding and anticipating customer needs and wants, then satisfying those needs in a way that generates a long-term flow of profit for the marketing organisation.

Suitable For

Students who want to obtain a strong grounding in marketing theory, reinforced by analysis of the best current marketing practice both in Australia and internationally.

Suggested Programs of Study

The list of suggested Programs of Study for the Bachelor of Commerce in Marketing can be found in the Handbook.

For a list of Suggested Programs of Study organised by Subject, see Degrees by Subject

Career Opportunities

Variety of careers in industry, commerce, banking, commerce, education, market analysis, research, sales logistics and public relations.

Requirements

Entry Requirements:

A sound knowledge of mathematics.

Course Quota:

No

Work Experience Requirements:

No work experience required.

English Language Requirements:

Can be accessed from Macquarie International

Domestic Students:

UAI Requirements, Fees

International Students:

Course Entry Rank & fees, Course Entry Rank Calculator

Course Details

Minimum Course Duration:

3 Years

Location:


North Ryde (The course description refer to courses offered at North Ryde Campus only)

Mid Year Intake:

Yes

Course Commences:

March, July

Study Options:

Full-time, Part-time

Course Credit Point Value:

68

Subjects Per Year:

6-8

Enquiries Email:

Marketing, Department of Business

Notes:

This course may take longer to complete if students start in July. The total course duration could be 3.5 years.

Program

Refer to the Handbook for the relevant study pattern or coherent study for this program.

PLEASE NOTE: It is essential that students refer to degree rules and official unit sequences in the University handbook to ascertain their official study program which will vary from the sample program listed here. The university calendar can be found at: http://handbook.mq.edu.au/.

It is highly recommended that students access the website http://www.timetables.mq.edu.au at least two weeks prior to enrolment to ensure a suitable schedule for lectures, tutorials and practical sessions for all enrolled units. Please note that new students are required to have their class timetable officially approved by an Academic Adviser upon enrolment and that it is subject to change due to class availability.